Digital Marketing SEO tools

Best Digital Marketing Tools for Business

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Marketing helps to promote business and here some best digital social and seo marketing tools they are listed below it helps  to promote their product in a digital market or it gives you a technique for marketing. Its tools are those techniques and material who are involved in the promotion of goods and services. Digital marketing tool helps a company to connect with customers in different ways. First of all, we have to make sure that which type of product is useful for the market. Due to technology most of all people are engaged in the digital market l and popular techiniue are Social media and SEO. 

Here are the top digital marketing tools which can help your business to improve the results of your digital marketing campaigns.

  • Social Media Tools
  • SEO Tools
  • Pay Per Click Tools
  • Content Marketing Tools
  • Email Marketing Tools
  • Data and Analytics Tools

Social Media Tools

Social media are computer-based technologies that create or facilitate the new ideas, sharing information, ideas, career interest or other forms of expression. There are many social media tools for digital marketing. Social Media creates the communication between the company and targeted audience. Its main objective is to promote the brand, build preference and increase sales through digital media.

Here’s the list of some social media sites which are used for digital marketing:

Google Trends

Another tool which let you see the latest trends or data from Google and find out whats trending right now in the market.

Twitter Social Media

Twitter is recent popular online social media. It promotes your brand name, websites URL and logo etc. Twitter generate leads, build community, create a positive opinion, provide support.

LinkedIn Social Media

LinkedIn is the best online  social media place where you can add company page followers. You can sponsor your best content, establish a partnership, create brand awareness and makes an invaluable addition to digital marketing strategy.

Pinterest  Social Media

Pinterest online social media allows adding 20-30 keywords to promote the product, you can use feature multiple products in one pin, to include text overlay on images, to give more word descriptions.

Facebook Ads Social Media

A Facebook ad is an online social media as visual, it is relevant, it creates a value proposition, you can add multiple images to your ads.

Planable

Planable is a platform for social media managers, agencies, freelancers and marketing teams. It’s the most visual platform to transform your creative ideas into social media posts, brainstorm right in the platform, get feedback, make sure the post is approved by your teammates and schedule the posts directly to social media.
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SEO Tools

SEO tools help to increase the number of visitors to a website. Search engine optimization is a strategy or techniques to increase the visitors or obtain a high ranking placement in the search results page of search engine.

Here’s the list of some SEO tools for digital marketing:

Ahrefs

SEO is most popular techinique. You can learn everything about your competitors with the Ahrefs Site Explorer. As a result, you can get the opportunity to find the most wanted content on the web market so, you can also share your content.

Seobility

Another tool for SEO Seobility optimizes your website and makes it better. It checks the website and reports broken link, it alerts you to any error or problem via email.

Long Tail Pro

Popular SEO media helps to track your content performance against a competitor to calculate the profitability of your keywords, automates the optimization process to leave the guesswork out of getting results.

SEM Rush

SEM Rush SEO tool is  uses the full search report to find relevant alternative search queries for alternative targeting. It helps you to adopt keywords to international regions by offering 28 regional keyword databases.

Pitchbox

With Pitchbox, you can find targeted opportunities for outreach and build a relationship with influencer, blogger and subject matter experts. It helps to generate buzz in the press and social media, build links and improve ranking.

SEOquake

SEOquake tool will show you the ranking of your competitors. It helps you to perform day to day task, also provides in-depth analysis that is very clear and easily incorporates into your digital marketing strategy. 

Pay Per Click Tools

Pay Per Click Tools is an internet advertising model used to direct traffic to a website. It is the type of model which an advertiser pays a publisher when the ad is clicked. Many websites can offer for PPC ads. Many social networks such as Facebook and Twitter have also adopted Pay Per Click tool for their advertising model.

Here are some Pay Per Click tools for digital marketing:

Optimizely

Improve conversions

OptimizePress

 Create landing pages

Content Marketing Tools

    Content marketing is a technique for  strong SEO method  creating or distributing content to attract targeted audience. It is used by business to attract attention and generate leads, increase online sales. These tools help to engage in an online community of users. Content marketing tools help to increase brand awareness. List of some content marketing tools are below:

Quora

Find quotes, answer questions, explain complex topics etc.

BuzzSumo

Leveling the playing field, revealing the topics, find influencers etc.

HARO

Discover daily opportunities to be a source to journalists interested in your expertise.

Medium

A place to read, write and interact with the stories.

Email Marketing Tools

Email marketing is  social media used to promote product and services in digital marketing. Its tools help to develop a relationship with the customer/clients. It is one of the segments of digital marketing also. Marketer use email marketing tool to create a brand image, send a text or many marketing activities.

Here’s the list of some email marketing tools for digital marketing:

GetResponse

It comes with some amazing marketing automation tools which allow you to create smart automated campaigns. With a drag and drop builder, you can create campaigns, segment contacts, and send content designed for specific groups. These tools help you to create effective campaigns to boost your profits.

MailChimp

They offer a very easy to use interface with great tools and awesome support. It integrates beautifully with WordPress, Magento and many other platforms.

ActiveCampaign

It creates smarter email marketing campaigns. It allows you to segment contacts based on their actions, location, behaviour and social data.

SendinBlue

The tools are easy to use and enable us to create emails that continually improve our sale performance.

Data and Analytics Tools

Data analytics is a technique where business will take all available information regarding the market and come up with a marketing plan. It includes customer survey, product price or advertising too.

The list of some data analytics tools are as below:

Microsoft Excel

It allows to the marketer to analyze, interpret, report and present their data in a structured way. It provides better presentation of data, manages campaigns better, schedule marketing activities.

Google Analytics

Using Google Analytics helps you to find out where your visitors are coming from, how much time they spend on the site and their geographic description. It tracks the traffic to your website along with the performance of a various web page.

Google Search Console

It helps you to know people interest, monitoring your website, find out whether your website is currently receiving search traffic or not, check the impression or position boxes.

Sage Live

It built the salesforce platforms, make a real-time decision fast, eliminates manual processing. It removes the barriers between front and back office. SagaLive built on the Salesforce platform allowing for one version of the truth from sales and financial data in real-time.

The above list is just a small selection of the best digital marketing tool available in the modern marketer. The above tools can help to grow a business in digital marketing. Digital marketing is also known as internet marketing (eg: Branding, Web design, content marketing and App development too). While nowadays digital marketing is taking place everywhere. Above all tools are useful for digital marketing.

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Kabita Pokharel

Kabita is a blogging enthusiast, WordPress lover, and digital marketing expert. Her professional expertise helps many small businesses to grow up their sales and visitor.

6 comments Best Digital Marketing Tools for Business

  1. Nice Article! Thanks for Sharing.
    At a high level, digital marketing refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps. I have use a tool called AeroLeads and it’s really helped a lot for my business growth.

  2. Hello Kabita,
    Excellent resources I must say. I am an online entrepreneur and these mentioned tools are like gold for my work. It’s like hidden treasures which are so precious to use. I always prefer Google trends to keep update my digital marketing skill and I also use Mail Chimp, Buffer and Co Schedule for the betterment of my work.

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